An email marketing campaign includes a call-to-action (CTA) designed to move the reader closer to a point of conversion – whether conversion means becoming a lead, becoming a customer, or becoming a repeat customer. Influencer marketing is where companies partner email html creator: with popular social media influencers to enhance their brand awareness. This , is a growing content marketing trend, and this year 17% of marketers plan to spend over half their budget on influencers. Actually, email marketing is still one of the most effective strategies for engaging customers, whether you’re an enterprise or small business. Today, roughly 4.3 billion people use email across the globe, and that number is only expected to rise in the next few years. Email also generates a huge return on investment. According to one HubSpot study, businesses received $42 for $1 spent on email marketing, which translates to a 4,200% ROI.email templateA well-designed email list management platform can help you grow your email list, improve customer engagement, and drive revenue. In this blog, we&8217;ll share the top email marketing tools and list management best practices to get the most , out of an email list. You can also track vital email metrics, including clickthrough rates, bounces, email engagement, and smart , insights. Social media management, personalized emails, multichannel marketing, marketing automation, and other features all come together to convert your readers into paying customers.  Take the guesswork out of email marketing. Validity provides complete visibility into email marketing metrics, improves deliverability, and helps you get more from your email program. Save time and increase replies with BombBomb’s mobile app.email teaser campaignThis website is using a security service to protect itself from online attacks. The action you just performed triggered the security solution. There are several actions that could trigger this block including submitting a certain word or phrase, a SQL command or malformed , data. Content management software. Free and premium plans New email marketing and digital marketing tools for small businesses pop up every day, extending well beyond those on this list. When looking for the best email marketing software consider price, features, and ease of use. You also need an email marketing solution that works for you, your business, and your customers, helping you drive more engagements, more sales, and increased loyalty. Email marketing software in its simplest form allows you to create campaigns, capture and manage subscriber information, send emails and track your email campaign’s results.